Felicia Alford born in August of 1976, a Mother, an Innovator, an Author and true mogul of her time.

Ms. Alford is someone you would like to know and will instantly love. Through her career changes into the beauty world as a Corporate Sales Executive, she still finds time to enjoy life, spend time with her family and advocate for the community within the Chicagoland area.

As a South Side Chicago Native, Felicia Alford has cultivated a successful career, spanning over twenty years of elevated leadership and brand management. She is known by her colleagues as someone who is
dedicated and takes on each task with tenacity and a strong commitment.

Felicia applied that same determination in fulfilling her goal of writing a personal true story that she hopes the readers find compelling and enjoy!

She hopes her book, “Through The Fire” resonates with her audience in ways that she still resonates with it today. As a self published author, it is Felicia’s goal and duty to share more of her experiences with her audience and continue captivating her readers through her brand story.